by Richard Spoon | May 21, 2015 | Strategy & OGSM
Strategy sessions, annual operating plans—planning the business is in our corporate DNA. All of us have done them and sometimes, they’ve actually achieved what we wanted them to achieve. As business leaders, our hope is not that our strategy plans are internally...
by Richard Spoon | Apr 12, 2015 | Strategy & OGSM
Facilitating a meeting is part art, part science. The best meeting facilitators have a quirky blend of charm, insights, humor and charisma. Some are just born with an ability to focus a group and get results—the rest of us have to work at it. While some of the tips...
by Richard Spoon | Feb 9, 2015 | Branding, Leadership, Marketing
The brands we choose define us, set us apart and give everyone a glimpse of who we are. What brands do you choose to define you? If you are a runner, are you Nike, New Balance or Asics? If you are a cook, are you Rachel Ray, Emeril Lagasse or Wolfgang Puck? Are you a...
by Richard Spoon | Feb 9, 2015 | Commercial & Customers, Customers, Sales
As with many financial incentive programs in today’s challenging world, Trade Promotion has evolved from being an investment that grows the business, to that of simply a fund that is paid out, and at best, maintains the status quo – an entitlement. Customers...
by Richard Spoon | Dec 2, 2014 | Organization Design, Strategy & OGSM
Creating and maintaining a business that lasts requires leaders with a particular vision, awareness and dedication—leaders who can morph and steady their organizations in keeping with the market and technology to the greatest long-term benefit. The previous decade has...
