Case Study: Revamping A Go-To-Market Approach

Business Situation Since its start in 2002, Chamilia has become an international leader in the customized jewelry category. Chamilia’s growing collection of handcrafted beads to create bracelets, bangles and necklaces, along with a successful Disney partnership has...

Partner Profile: Amy Lazarus

  WHAT IS ONE CHARACTERISTIC THAT YOU BELIEVE EVERY LEADER SHOULD POSSESS? To me, every leader should be able to mobilize a team. By that, there must first be a shared vision of where the team is headed, and then each member should know his or her specific...

Partner Profile: Amy Ritchie

  WHAT IS ONE CHARACTERISTIC THAT YOU BELIEVE EVERY LEADER SHOULD POSSESS? Being passionate and recognizing that your people are your most important asset. When a leader has passion, it translates into all aspects of his or her life. They can become an...

OGSM: The Tool That Taught Me Strategy

Jesse Edelman is a founding member of ArchPoint and its Chief Operating Officer. He began his career at Procter & Gamble in IT, sales analytics and category management. A strong customer advocate, Jesse helps clients rethink their approach to service, markets and...