The Complete Guide to Strategic Planning and OGSM
Fresh perspectives & big ideas to increase productivity & growth
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Recent ArchPoint Publications
Disruptive growth—a new approach
Edited by Paulena Edelman In 1962, one Walmart store opened its doors in Rogers, Arkansas. Fast forward to 2025: Walmart operates 10,750 stores and 600 Sam’s Clubs across 19 countries. In 1994, Amazon—then called Cadabra—only sold books. Today, it offers over 600...
Resilience in Action: 15 Practical Steps to Make Your Organization Crisis-Ready
How to turn setbacks into strengths & cultivate organizational resiliency We’ve probably all encountered the quote, "Success occurs when opportunity meets preparation," usually attributed to the speaker and author Zig Zigler. It’s an inspiring insight because it...
Why Start-up Thinking Belongs in Every Board Room Right Now – an Article by Brian Roelofs on Navigating Organizational Uncertainty
Lessons from start-up thinking to help navigate organizational uncertainty Brian Roelofs brings over 40 years of experience with 20 years in senior leadership positions with P&L responsibility in positions of Chief Commercial Officer and President & CEO. He...
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When It Comes to Persuasion, Does Quality or Quantity Win?
Through a recent podcast, I was reminded of a TED talk given by Niro Sivanathan, a professor of organizational behavior at the London Business School, in which he introduces two hypothetical students. One student “studies 31 hours per week outside of class,” while the...
The Bee & the Woodpecker: How To Manage Makers (and Learn a Thing or Two In The Process)
Consider the bee. On a productive day, she visits as many as 5,000 flowers, quickly extracting the nectar and pollen, then moving on to the next flower, where she’ll repeat the process and aid in the blooming of countless meadows. Now consider the woodpecker. If he...
Six reasons to include influencers in your marketing strategy
Not so long ago, the use of celebrities and influential figures as a marketing tactic seemed reserved for only the biggest consumer brands. Michael Jordan and Nike, Michael Jackson and Pepsi, Brooke Shields and Calvin Klein. Big brands used big names in traditional...
Employee Engagement in 2022: How to create a better workplace experience to boost performance
The COVID-19 pandemic has forever changed the modern workplace. While most organizations seem to have reached some level of homeostasis despite still working through technological and cultural kinks, fundamental changes in the workforce will likely impact the...
Innovation DNA: A model for cultivating innovation across your organization
Contrary to popular belief, innovation is rarely a case of something totally new popping into an inventor’s head – it’s iterative. Gutenberg’s invention of the printing press pulled together existing technologies that already included the screw press and moveable...
Stay true to your strategic intent
I have used OGSM for nearly three decades, over half of my career. Through my tenure at Procter & Gamble and Campbell Soup, we used OGSM to align our business units globally and in my years as a consultant, we have used OGSM to develop and execute strategic plans...
Tool Tip: Utilizing costs and budget summary features
Welcome to myOGSM Tool Tips designed to help you optimize your myOGSM user experience and support the execution of your strategy. Avoid strategy-related budget issues It’s disappointing and frustrating when you’re prepared to spend resources only to discover the...
Tool Tip: Action items keep strategy on track
Action items are the tasks needed to support the initiatives and strategies defined by your organization. This information makes the work activities, owners of those activities and due dates crystal clear. View Action Items 3 Ways Big Picture. See a summary of all...
OGSM defined: Objective, Goals, Strategies, Measures
Many people don’t understand that strategy is simply aspiration. The real challenge for most is the definition, prioritization and alignment of the work required to achieve that aspiration. ArchPoint’s strategic planning methodology gives an organization the...
Cascading the OGSM
The purpose of cascading OGSM is to link the Strategies of the organization up and down the hierarchy of the organization. Cascading facilitates the top-down and bottom-up flow of information, strategically aligning work at every level. When cascaded downward, it...